Ali`i Design’s Founder & Creative Director, Kim Kelley, devotes a portion of her time to public speaking, writing articles for industry journals and as a professional source for interviews. She has presented numerous topics on marketing, graphic design and social media at educational conferences.
If you are looking for a speaker for your event, conference or webinar, or a marketing source for an interview, contact Kim at kim@aliidesign.com.
Yelp has been aggressively pushing ad sales lately and many practices have received calls and emails from Yelp leaving them feeling a little unsure about how to proceed. Practice managers and marketers want to know, should I buy the ads
Here are a few of my most-loved marketing trends and must do’s as you roll into 2018. Pull Up a Chair Marketers have earned their seat at the boardroom table. As consumers continue to influence brands and corporate reputations are
You need to make sure your website is mobile friendly. If it’s not, your rankings in Google could drop, resulting in a loss of traffic and business. Here’s why: Today, more people search on mobile phones (almost 60 percent) than
As you know, there’s a lot to know and understand in the world of Search Engine Optimization (SEO) and how it affects your business. Probably too much to know. It can cause serious information overload. Some of those things are
A few years ago, social media marketing was like shooting fish in a barrel. Audiences were readily available and return outpaced effort. You couldn’t go wrong. Leaping forward from a time when your audience was easily accessible, listening, and interested
My son recently turned five years old and he, my daughter, and I visited Disneyland together for the first time. Leading up to his fifth birthday, I’d been telling him he was going to be a big boy. On the
Two of social media’s highly visual networks offer brands a platform for sharing eye-catching content and to capitalize on social discovery through hashtags, keywords, and top-of-mind awareness. Both Instagram and Tumblr are effective brand-building tools, especially for the next generation
In November 2016, Facebook announced that it has been over-reporting 7 and 28-day organic page reach—by a lot, due to a software bug that went live in May 2016. [1] They apologized, in an unofficial “rock star tour” kind of
Here in Colorado, fall has given way to the colder temperatures. The brightly colored leaves have faded away, and the smell of pumpkin and spice linger in the air. An early morning combination of a Pumpkin Spice Latte and working on this week’s NFL picks,
In the July/August 2016 issue of the RBMA Bulletin, I wrote about “Targeting With Social Media Advertising,” and specifically, using Facebook. Because the topic is so broad, I am continuing with this issue. I will share some advanced targeting techniques
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